Net-a-Porter New HQ – London

Online retailing is going from strength to strength, with an ever larger portion of the population purchasing items over the internet. But in recent years this trend has been especially pronounced for the online fashion industry which has traditionally stayed with the store front model. And why not? You get to shop for the latest fashion items, with no queues and usually better deals – all from the comfort of your home! Net-A-Porter has cashed in big on this booming trend, making it a force to be reckoned with in the last 10 years. So much so that they have recently moved to larger offices. The new HQ is located at the top of  the well known Westfield Shopping Centre, and is by all accounts huge. The office design specialist behind this amazing office was Studiofibre, having also designed Net-a-Porter’s old offices.

Visitors are greeted by large black wooden doors, which lead onto a runway-themed reception. The reception features white leather upholstery and glossy black surfaces. What’s more, for informal meetings there is a bar which is decked out in high-gloss and American style diner stools. There is also an innovative touch-screen that visitors can use to browse the Net-a-Porter website while having a drink. The meeting rooms are also  fully enabled to allow conference calling with the Company’s office in New York. All-in-all Net-a-Porter’s new HQ is what all offices should be; functional, well designed and a pleasure to be in!

Jan 2011
AUTHOR eOffice


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